Facebook Ads Mastery

Section 1 - Intro to Facebook Marketing

• Learn how to get $0.01 likes and clicks
• Introduction to the program
• Facebook for Business
• Switch to Meta Business Manager
• The Basics of Facebook Ads
• How to Create a Sales Funnel on Facebook
• Access to a private community for Q & A

Section 2 - Facebook Page

• How to Create and Optimize a Facebook Page
• Top 5 SEO Tips for your Facebook Page
• Why Keyword Research is CRUCIAL
• What Makes your Facebook Page Awesome?
• Take ACTION!

Section 3 - Facebook Ads

• The Complete Facebook Ad Copy + Creative
• Facebook Ads Funnel
• The Ultimate Guide to Creating Facebook Ads
• Advanced Facebook Ad Targeting
• Budgets, Bidding & Schedules
• The Complete Split Testing Guide

Section 4 - Facebook Pixel + Audiences

• Facebook Pixel, Standard Events, and Customization
• URL Contains or URL Equals
• Creating and Saving Custom Audiences

Section 5 - Types of Facebook Ads

• Lead Generation Ads
• Local Business Ads + Store Traffic
• Facebook Offers and Facebook Offer Ads
• Message Ads
• Messenger Chat Bots Ultimate Guide
• Offline Events + Call Now Facebook Ads
• Instagram Ads on Facebook

Section 6 - Facebook Engagement

• Facebook Engagement
• Facebook Videos + Video Views Ads
• How to Create a Viral Video
• Mastering the Facebook Algorithm
• Social Media Planning Calendar

Section 7 - Facebook Reporting, Insight, and Optimization

• Ad Relevance + How to Scale Facebook Ads
• Facebook Tracking + Reporting
• Facebook Insights

Section 8 - Social Media Marketing

• Importance of Social Media Marketing
• What Content to Share
• Social Media Management Tools
• Meta Business Suite vs Creator Suite

Section 9 - Common Facebook FAQs

• Common FAQs
• Creating Ads that Follow Users
• Split Testing Facebook Ad Sets
• Using Facebook Live
• Building Successful Facebook Ads
• Advanced Instagram Ads

Section 10 - Business Manager + Facebook Ad Agency

• Starting a Digital Marketing Agency
• Case Study Examples
• Getting Access to a Client's Facebook Page
• Giving Employees Access to Facebook Business Manager
• Marketing Ad Agency Proposals and Contracts

Section 11 - Facebook Shops

• Creating Facebook Shops
• Creating Catalogs
• Setting up Instagram Shops
• Dynamic Targeting

Section 12 - Resources

• FAQ - Answering Your Questions
• Contact Facebook Support
• Top 3 Sales Funnel Secrets
• Certificate of Completion (Downloadable & Printable)
• Bonus Lecture: Freebies!